1. INTRODUCTION This Privacy Policy describes how AImpress Ltd ("AImpress," "we," "us," or "our") collects, uses, and shares information about you when you use our website (ai-impress.com), services, and applications (collectively, the "Services"). If you have any questions about this Privacy Policy, please contact us at email: info@ai-impress.com
2. PERSONAL INFORMATION WE COLLECT We may collect the following categories of personal information:
2.1 Information You Provide to Us
- Account Information: When you register for an account, we collect your name, email address, phone number, business name, and payment information.
- Business Information: Information about your business, industry, products, services, and marketing objectives.
- Communications: Information you provide when you communicate with us, including customer support inquiries and feedback.
- Marketing Content: Any content, including text, images, or other materials you provide for us to use in creating marketing materials.
2.2 Information We Collect Automatically
- Usage Information: Information about how you use our Services, including features you use, content you view, and actions you take.
- Device Information: Information about the device you use to access our Services, including hardware model, operating system, unique device identifiers, and mobile network information.
- Log Information: Information that is automatically recorded by our servers when you use our Services, including IP address, browser type, referring/exit pages, date/time stamps, and clickstream data.
- Cookies and Similar Technologies: We use cookies and similar technologies to collect information about your browsing activities. For more information, please see our Cookie Policy.
2.3 Information We Receive from Third Parties
- Partner Information: Information we receive from our business partners, such as marketing agencies or technology providers who may refer you to our Services.
- Public Information: Information that is publicly available, such as social media profiles or business listings.
3. HOW WE USE YOUR INFORMATION We use the information we collect for the following purposes:
3.1 To Provide and Improve Our Services
- Process your account registration and manage your account
- Deliver AI-powered marketing content and services as requested
- Analyze usage patterns to improve user experience and service functionality
- Develop new services, features, and functionality
- Provide customer support and respond to your inquiries
3.2 For Communication and Marketing
- Communicate with you about your account or our Services
- Send you marketing communications (where permitted by law and in accordance with your preferences)
- Provide updates about changes to our Services or policies
3.3 For Legal and Security Purposes
- Protect the security and integrity of our Services
- Detect, prevent, and address technical issues, abuse, fraudulent activity, and other harmful or illegal conduct
- Comply with legal obligations and enforce our terms and policies
3.4 AI Processing and Content Creation
We use artificial intelligence (AI) technologies to:
- Generate marketing content based on your specifications
- Analyze marketing performance data to optimize results
- Personalize content recommendations for your business
- Enhance the efficiency and quality of our services
4. LEGAL BASIS FOR PROCESSING (EU/UK USERS) For users in the European Union or United Kingdom, we process your personal information based on one or more of the following legal bases:
- Performance of Contract: To provide you with the Services you have requested.
- Legitimate Interests: For our legitimate interests, such as to improve our Services and provide you with personalized content, provided that these interests are not overridden by your rights and freedoms.
- Consent: When you have given us consent to process your information for specific purposes.
- Legal Obligation: To comply with a legal obligation to which we are subject.
5. HOW WE SHARE YOUR INFORMATION We may share your information in the following circumstances:
5.1 With Service Providers
We may share your information with third-party service providers who perform services on our behalf, such as payment processing, data analysis, email delivery, hosting, customer service, and marketing assistance.
5.2 With Business Partners
We may share your information with our business partners, such as marketing agencies or technology providers, to offer you certain products, services, or promotions.
5.3 For Legal Reasons
We may share your information if we believe it is necessary to:
- Comply with applicable laws, regulations, legal processes, or governmental requests
- Enforce our terms and policies, including investigating potential violations
- Detect, prevent, or address fraud, security, or technical issues
- Protect the rights, property, or safety of AImpress, our users, or others
5.4 With Your Consent
We may share your information with third parties when you have given us your consent to do so.
5.5 Business Transfers
If AImpress is involved in a merger, acquisition, or sale of all or a portion of its assets, your information may be transferred as part of that transaction.
6. INTERNATIONAL DATA TRANSFERS We are based in the United Kingdom and process data both within and outside the UK and European Economic Area (EEA). When we transfer personal information outside the UK or EEA, we implement appropriate safeguards in accordance with UK GDPR and EU GDPR requirements, such as standard contractual clauses or ensuring the recipient is covered by an adequacy decision.
7. DATA RETENTION We retain your personal information for as long as necessary to provide you with the Services you have requested, or for other essential purposes such as complying with our legal obligations, resolving disputes, and enforcing our terms and policies.
When determining the appropriate retention period, we consider the amount, nature, and sensitivity of the personal information, the potential risk of harm from unauthorized use or disclosure, and applicable legal requirements.
8. YOUR RIGHTS AND CHOICES Depending on your location, you may have certain rights regarding your personal information:
8.1 For UK and EU Residents
Under the UK GDPR and EU GDPR, you have the right to:
- Access the personal information we hold about you
- Rectify inaccurate personal information
- Erase your personal information in certain circumstances
- Restrict or object to our processing of your personal information
- Data portability (receiving your data in a structured, commonly used format)
- Withdraw consent at any time where processing is based on consent
- Lodge a complaint with the Information Commissioner's Office (UK) or other supervisory authority
8.2 For All Users
You can:
- Update account information by logging into your account settings
- Opt out of marketing communications by following the unsubscribe instructions in our emails
- Adjust cookie preferences through our cookie banner or browser settings
To exercise any of these rights, please contact us using the contact information provided in Section 1.
9. DATA SECURITY We implement appropriate technical and organizational measures to protect your personal information from unauthorized access, use, disclosure, alteration, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee absolute security.
10. THIRD-PARTY LINKS AND SERVICES Our Services may contain links to third-party websites, products, or services. We are not responsible for the privacy practices or content of these third parties. We encourage you to read the privacy policies of any third-party websites you visit.
11. CHILDREN'S PRIVACY Our Services are not directed to children under the age of 16, and we do not knowingly collect personal information from children under 16. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us, and we will delete such information from our systems.
12. CHANGES TO THIS PRIVACY POLICY We may update this Privacy Policy from time to time. The updated version will be indicated by an updated "Last Updated" date, and the updated version will be effective as soon as it is accessible. We encourage you to review this Privacy Policy frequently to stay informed about how we are protecting your information.
13. CONTACT US If you have any questions or concerns about this Privacy Policy or our privacy practices, please contact us at email: info@ai-impress.com
If you are a UK or EU resident and we have not addressed your concerns satisfactorily, you may contact your local data protection authority.